A high-level summary of the feedback received through the survey and optional interviews/discussions will be shared here. All information presented in the summary will be de-identified.
Authors: Erica Seelemann, MSc and Kaylee Brooks, PhD
Publication date: May 21, 2026
This survey is being conducted as a quality improvement initiative, not as a research study. Its purpose is to help Canadian Blood Services continuously improve the transfusion medicine resources on its professional education website, ProfEdu.ca, to align with the needs of the transfusion medicine community.
Specifically, we aim to understand whether ProfEdu is reaching its intended audience and whether the available resources meet users’ transfusion medicine education needs. The results will be used internally to inform content and webpage improvements.
Participation in this survey is voluntary, and responses will be collected without direct identifiers unless participants voluntarily choose to provide their contact information for follow-up interviews or discussions. By completing the survey, you agree to the use of your feedback for quality improvement purposes within Canadian Blood Services. Information collected through this survey and optional interviews will only be accessible to the Professional Education project team and will be retained in accordance with Canadian Blood Services’ records management practices.
Thank you for helping us improve ProfEdu and supporting the transfusion medicine community.
The survey will take approximately 10 minutes to complete and is only available in English. The survey will close on July 31, 2026.
A high-level summary of the feedback received through the survey and optional interviews/discussions will be shared here. All information presented in the summary will be de-identified.
If you have questions about the survey or the summary, please contact us through the Feedback form.
Seelemann, E., & Brooks, K. (2026). Professional education website audience survey for transfusion resources. Canadian Blood Services. https://profedu.blood.ca/en/professional-education-website-audience-survey-transfusion-resources